A Paper In the Door - - ahh nice!

Kottke directed me to an interesting list of fifteen ways to reenergize newspapers. Here are two of my favorites.

9. Run obituaries and weddings for free, and increase the type size in classified.


I love obits. I’m rather fond of the NYT obits – wish the Star-Tribune did more like that.

11. Announce that for home delivery customers, the paper will once again be found inside their screen door, not in the puddle in the driveway. Every home, every day.


Hah – that was my claim to fame as a paper-boy (for the old Mpls Star). I always put the paper inside the door. It paid off in tips.

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